Six Reasons for Service Change
- 1% die
- 3% move away
- 5% switch to another provider because of advice from a friend or relative
- 9% switch because of cost or for perceived better service at a competitive reason – we can try to stay competitive by offering superior products & services at competitive prices.
- 14% switch because of service dissatisfaction – we correct this with good quality, pride in workmanship and good deliveries
- 68% switch because of what they perceive and describe as indifference from the provider – this is something that we can do something about individually
- 30-80% of new business is referred by individuals
|